IMAGE RATIOS
4X5 IMAGE RATIO
4X5 or the more popular 8X10 are some of the most popular framing sizes. However, cameras have not captured in this ratio for over 100 years. You will notice on the image above, that everything in the dark gray will be lost. If is helpful to let your photographer know you plan to frame in 8X10 so adjustments can be taken to ensure the subject will fit in this space.
2X3 IMAGE RATIO
2X3 is full frame or the exact same image size that is captured in the camera. A photographer always tries to shoot full frame and fill the view finder with exactly what they want in the image. However, except of 4X6 and some 6X9 which are the 2X3 ratios, most frames are made for 5X7 or 8X10.
5X7 IMAGE RATIO
5X7 is one of the more popular images sizes for photographic printing. It also is very close to a 2X3 image ratio. You can see above in the dark gray the area lost on the frame.
Website Sliders and Drastic Ratios
Another issue I run into are clients that plan on building their own website. If you plan on running a wide and thin ratio image on top or your page or as a slider, you need to convey that information before I take the photographs. To have an image work in a a ratio like either of the two below, I need you compose with that in thought. It is helpful to understand what is involved in building a website or have your webmaster contact myself on their needs. Website need image in certain ratios and sizing is always done in pixels. You will also need the color space to be sRGB. Please feel free to contact John Whitehead Images about anything. I have been building website for years and can help in the process.
1X2 IMAGE RATIO
This image ratio will lose a lot off the top and bottom of your image. This can work for landscapes of webpages, but if you do not alert John Whitehead you might lose a dominant part of your image.
1X3 IMAGE RATIO
This image ratio will lose an extreme amount of the top and bottom of your image. This can work for sliders or webpages, but if you do not alert John Whitehead you might lose a dominant part of your image.